Agriculture advocacy – one face palming moment after another

I took some-one to lunch today to say thank you for the all the pro bono work they had done for me and our organisation. I selected the restaurant because it knew it featured the produce of one of our supporting partners. A partner I am very proud to be aligned with. The menu featured … Continue reading “Agriculture advocacy – one face palming moment after another”

Advocacy at its worst – when agriculture chooses the divide and conquer route to market

When I got my latest email from the Australian Farm Institute this week  advertising their upcoming conference I couldn’t take it anymore and hit the unsubscribe  button Our agri-politicans are a great example of how broken our political system is. Like our federal politicians they tend to follow the Allan Jones model and appeal to … Continue reading “Advocacy at its worst – when agriculture chooses the divide and conquer route to market”

Advocacy – facts matter but it is how you use them that determines how much impact you have

Advocacy is a science – a lot of smart minds have spent a great deal of time researching what works and what doesn’t and how to tailor (frame) your message to the audience you want to reach.  Here are two examples One is best practice Source: Coalition for Conservation The other is an opportunity lost … Continue reading “Advocacy – facts matter but it is how you use them that determines how much impact you have”

Advocacy at its best – when three very courageous women in agriculture stand up for human rights

My recent post Advocacy at its worst – when agriculture chooses the divide and conquer route to market  created significant discussion. Problems are challenges to be solved and when we have the right solution we need to advocate at the highest level to ensure those solutions are put in place. And we have some very wicked problems … Continue reading “Advocacy at its best – when three very courageous women in agriculture stand up for human rights”

Social impact – if you could wave a magic wand what would you fix?

I work in the social impact space and I am appreciating participating in peer learning groups, being exposed to new stimuli and having opportunities to reflect and reset.. Inspirational speaker panel- How awesome are peer learning groups, being exposed to new stimuli and having opportunities to reflect and reset..  A fortnight ago I had a … Continue reading “Social impact – if you could wave a magic wand what would you fix?”

You are The Way You Value and Devalue

As I start to put the finishing touches on handing over the reins of Picture to You in Agriculture to the younger generation I am looking forward to focusing on my legacy project.  It has been clear to me since returning to agriculture 20 years ago the biggest threat to innovation and change in the … Continue reading “You are The Way You Value and Devalue”

Hindsight – a totally undervalued skillset

That time in your life when you truly wish you could claim a superpower but you know deep in your heart others have done it successfully before you. And you know the only superpower you have is recognising others who have it Many of you have experienced my frustration that agriculture is living in the … Continue reading “Hindsight – a totally undervalued skillset”

Reframing the “woe is us” messaging in agriculture

Todays big question What do you think it would take for agriculture to reframe its messaging from “woe is us” to “If you aren’t part of the solution you are part of the problem”? I am a sixth generation dairy farmer who was told growing up by my father “never learn to milk a cow”  … Continue reading “Reframing the “woe is us” messaging in agriculture”

Droughts and flooding rains are highlighting the Voices of talented Youth in Agriculture

When I came back to the farm in 2001 from a career in pharmacy I was quick to realise milking cows was not my forte. I wanted to contribute beyond underwriting the business financially when cash flow was short. In the Australian dairy industry that happens far too often and far too often it has nothing … Continue reading “Droughts and flooding rains are highlighting the Voices of talented Youth in Agriculture”

I am devastated – Milk Industry Champion puts farm up for sale

I am just devastated by this announcement Our Farm in up for Sale Never has the Australian dairy industry had such a champion. The industry so needs visionary people like Marian Macdonald I declare Marian to be the best thing that has ever happened to the Australian dairy industry. She is Wonder Woman personified This … Continue reading “I am devastated – Milk Industry Champion puts farm up for sale”