I have a big picture vision for agriculture in this country. I want an innovative, dynamic, exciting, collaborative, cohesive and PROFITABLE agrifood sector. A sector that our next generation’s best and brightest see as the place they want to be.
My mission is to get everyone to share my vision AND HELP ME MAKE IT HAPPEN
In 2022 – I am on a mission to change the culture in agriculture. The vision is for a sector that EVERYONE is proud to work in. The best people apply, and they stay, and they are loud and proud that they help nourish the nation.
I have been around long enough to know there are still several things we have to address before we can put our hands on our heart and say we are doing enough as a sector to achieve that.
This takes are lot of lobbying and sometimes in my case calling things out.
Its hard work, at times I struggle and I journal my pain.
We can all work together and build a better world or we can focus on bettering our world
I am grateful to everyone who is on this journey to build a better world with me.
Love your vision. What can we ordinary suburban Aussies do to help you achieve it? I’m up for the challenge, and am avoiding the big 3 as much as I can. But it is a bit lonely out here. I just don’t get why so many flock to them when real convenience, quality and value could be delivered to their door, or damn well near it, without any interaction with the Woollies and Coles of the world. My spirit, and my wallet is with you and other like mind people.
Jac
Great question Jac I am going to ask all the farmers on twitter
G’day, I was just reading you page and thought I’d fill you in on what My wife and I are trying to achieve. We have a small herd of beef cattle and due to the low market have had a crack at diversifying how we do things. We’re now having our cattle professionally butchered and personally delivering the meat directly to peoples freezers. Its a lot of work but the personal satisfaction makes it worth while…. I loved reading your post about the vegans. It was very timely after some less than positive comments we’ve been faced with from what I’m hoping is the minority of the vegan community…..
Thanks Colin Kudos to you from taking back control of the value chain I truly hope it becomes financially rewarding as well
Hi Lynn. I discovered your blog today on Twitter. Love what you wrote. I recently launched Rurality, http://www.rurality.org an initiative to help put the farmers back at the centre of our society. Our founder Scott Poynton is Australian by the way. there is potentially a lot to connect about. http://www.tft-earth.org
Best
Bastien
very interesting Bastien I just had a look at both of your web links – lots of potential to connect