Farmer – Research shows its not the title that counts

I have written a series of blogs over the last fortnight about what I see as the huge waste of energy that is taken up by the irrelevant debate around the apparent definition of the word “farmer”

This one is my special favourite

Some-one ( preferably male from a long heritage of farming) who owns X acres of land and grow Y crops and raises Z livestock. Must live on the farm and have 24/7 365 permanent dirt under their fingernails. Prerequiste must only  talk in public ( and particulary to goverment) about the negatives of being in the farming profession


Source AFR Real farmers don’t wear RM Williams

RESEARCH SAYS: Researchers have found that people view their work in three ways:

  1. Job: Your work is a means to an end, a way to support your life outside of work.
  2. Career: You focus on success or prestige.  You’re interested in moving upward, raises and titles, and the social standing that comes from the career.
  3. Calling: Your work is integral to your life and your identity.  Your career is a form of self-expression and personal fulfillment.

What’s interesting is you can’t predict someone’s viewpoint based on their job title or income.  In almost every profession, from doctor to secretary, a third of workers fall into each category.  The key to feeling your job is a calling is that you consciously express your personality and your values.

Yes Agriculture the research the is backing me up – far too much time is wasted debating who is entitled to wear the hat and the RM’s and the badge of honour.

Lets embrace the ‘concrete cowboys’ the ‘desk jockeys’ the ‘pen pushers’ and anybody else who has a specialty that agriculture so desperately needs

Lets spend our spare time where it counts and that is sharing our values with the people who buy what we produce

welcome mat

Lets put out the Welcome signs #AusAg

Special thanks for Will Marre for putting into context so well and the brilliant piece by Fleur Anderson in Fin Review from August 2013 which I spotted when I went looking for a pix of RM Williams boots and found a better one


My opinions are my own. They may change over time as I wake up everyday to listen and learn. I value those of the bright minds I chose to surround myself with. I maintain the right to edit my posts from time to time to clarify my opinion where I feel necessary

Author: Lynne Strong

I am a 6th generation farmer who loves surrounding myself with optimistic, courageous people who believe in inclusion, diversity and equality and embrace the power of collaboration. I am the founder of Picture You in Agriculture. Our team design and deliver programs that inspire pride in Australian agriculture and support young people to thrive in business and life

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