Dairy Plan – the current big idea

Clover HillenvironmentalFarm1.jpg

I want to throw something out there to the business world for feedback.

If your business was in crisis for multiple reasons.

Many that were outside your control like:

  • market forces and terms of trade
  • climate
  • a campaign by supermarkets that devalued your life’s work and destroyed your morale

Would your solution be a national TV adverstising campaign that essentailly tells TV audiences what nice people you are

Would that be your smart business decision to turn your business around?

 

Author: Lynne Strong

I am a 6th generation farmer who loves surrounding myself with optimistic, courageous people who believe in inclusion, diversity and equality and embrace the power of collaboration. I am the founder of Picture You in Agriculture. Our team design and deliver programs that inspire pride in Australian agriculture and support young people to thrive in business and life

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