Growing up the last thing on my wish list was to be a farmer

Growing up the last thing on my wish list was to be a farmer

Yet ten years after putting my hat in the ring to help design the image we want our farmers to be I was the National Landcare Primary Producer of the Year. Two years after that I was the inaugural Bob Hawke Landcare winner.  

What is the image you want your farmers to be?

In my case if it was to showcase other women I have failed

Every winner of this award in the last ten years has NOT been a woman

What could I have done differently?

When you find yourself in a patriarchal  system where you have no idea where to start.

Don’t give up.

The secret lies in asking the right questions and being part of the co-design next step team.

What questions should we be asking?

Author: Lynne Strong

I am a 6th generation farmer who loves surrounding myself with optimistic, courageous people who believe in inclusion, diversity and equality and embrace the power of collaboration. I am the founder of Picture You in Agriculture. Our team design and deliver programs that inspire pride in Australian agriculture and support young people to thrive in business and life

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